Startup-Szene Austria

Einen Tag nach meinem Interview lese ich von einem Forderungskatalog an die Regierung mit dem Titel „Vision 2025“.

Ich teile fast alle Vorschläge darin, kenne sie aber eigentlich schon seit Jahren in der einen oder anderen  Form. Warum in Österreich wenig weitergeht, liegt daran, dass Entrepreneure und Startups wählertechnisch für die Politik uninteressant sind. Das ändert sich auch in Zukunft nicht.

Und ausserdem sind‘s bis 2025 weitere sechs Jahre in denen viele weltweit Disruption und Innovation weitertreiben werden.

Österreich punktet in den Kategorien Lebensqualität, Öffis und Fachkräften in Wien. Innovation und Digitalisierung ist aber offenbar nicht das Ding der ÖsterreicherInnen.

Weltweit gesehen sind die 8,5 Millionen ÖsterreicherInnen markttechnisch uninteressant.

Entrepreneure müssen sich genau überlegen in welchem Markt sie starten. 


Podcast #043

Thx to Florian Kandler  i got an interview on his German speaking podcast „Gründer und Zünder“ in episode #043 (which is 42 + 1)
To my friends not understanding German: ping me; i will tell you what I have said...


The entrepreneur of the 21st century

In my opinion, the entrepreneurs of the 21st century will have a worldwide network and act accordingly. As a result, they will become more transparent, vulnerable (in the positive and the negative sense). They will use tools and devices and they are extreme mobile, they will interact continuously, they will not plan and control too much, because this will decelerate the speed without raising understanding and decreasing the risk.

They will be very attentive towards themselves and the environment.
They will not exploit themselves and the environment.
They will take care of their energy and time as these resources can't be multiplied.

When the sea gets rougher, you have to be a good sailor, to keep moving, to follow the waves without diverting your course and not float poorly and fearfully in the water.


What jazz has in common with startups

A jazzband is like a team in a startup

Everybody has to be an expert on his instrument / on his topic.

Only the team can execute a performance. So, it makes no sense to play alone or to have everybody playing the same instrument.

A good performance includes the product, the setup, the audience, the customer. You have to agree on the product. You have to enjoy to perform. Not only to play rehearsals in a cellar or to produce a product without going to market.

The audience / the market is the only one to be allowed to give you feedback. No trainers, no consultants.

Within a gig you feel if it is good our not, because you get immediate feedback from your audience. They are contributing to your product. That is why startups have to get into direct communication with their customers. 


Business ideas I would never invest a minute

Every expert in the startup scene has a focus and an individual behavior.

I would never invest time or money into …

  • Everything related to rip-off, pornography, domain names business. 
  • Everything I don't understand.
  • Copycats – they don't interest me.
  • Everything that only offers a marginal advantage to existing solutions.
  • Everything that's regulated too tightly, such as the Austrian health system.
  • Everything that produces real goods, as worldwide logistics is too complicated. I would think twice about such an investment!
I know I am hunting unicorns. That is risky. But we take that risk!